Dear Outdoor Advertising Professionals:
I work for a landlord who owns over 100 buildings on Wilshire Blvd, the most popular and commercialized zone in LA.
We’re interested in utilizing our properties for outdoor advertising business –specifically, building wraps- although the city of LA is trying to impose more limits and regulations on outdoor advertising.
I was wondering if we should work with advertising agencies to get started or if we have to get permits and licenses on our own first to use the property as a medium.
I’d truly appreciate if I can get some advices from you on this.