Of course this may be a tough question without specifics but type of sign do you build in the following conditions:
0 - 5,000 traffic count in both directions 24 hour period:
5,000-10,000 traffic count in both directions 24 hour period:
10,000-20,000 traffic count in both directions 24 hour period:
20,000 - 30,000 traffic count in both directions 24 hour period:
30,000 - 40,000 traffic count in both direction 24 hour period:
The point is I have ground leases in the same township but traffic counts range from 0 to 30,000. In the areas where the traffic counts were higher I was going to spend the money and build nice new signs, for the lower traffic count location I was thinking maybe wood or a cheaper alternative than $25-30K I was going to spend on the higher traffic spots. Now I may be able to get the same money for all spots because Lamar is but found out the big guys give away these lower traffic locations as part a larger package deal. This way they always look rented but maybe not necessarily get paid for that location.
Anyway I am struggling to figure out what to build and need some guidance, thanks.