Like you, my business partner and I are relatively fresh out of school without any background in outdoor advertising. We researched the permit process in our market, spoken with sign companies, etc. We got an instant response of interest from the very first property owner we contacted (for a wall sign on a condo complex), but they would like to see references/pictures of other sites. Obviously, we don’t really have any real credentials in the outdoor advertising biz (we are both relatively successful young professionals, but in other areas of business). How did you deal with this type of situation when you were first starting out?